Glorious 5 May


With the hayfever season upon us, The Snake gets analogous with the British political landscape
On 5 May, Britain’s three leading super yacht manufacturers will simultaneously launch new models. In the build up to this event, each company has embarked on an intense and - invariably - dull marketing campaign that is often misleading. To bring clarity to this situation, thedailysail provides a brief review of the forthcoming models. The popular powercruisers produced by Blair-Brown Marine Industries (BBMI) have held an enduring appeal for those in search of a dependable, family powercruiser. Following damaging accusations of their supply of misleading sales literature, the company will discover if its latest flagship, the Labourcraft 2005, can demonstrate whether the UK market for this brand of boat has survived recent buyer nervousness. The future success of the Labourcraft 2005 relies upon BBMI’s past reputation for manufacturing dependable and efficient boats in a marketplace that offered little serious competition. This is coupled with the vital powerboat constituent; image. Most striking is the vessel’s bold profile and sense of proportion; a visual appeal that is rarely tarnished thanks to a Teflon-coated hull to which nothing can stick, however toxic, unsightly or unpleasant. On a purely practical level, the yacht has some novel innovations including twin helmstations located port and starboard atop the lofty flying bridge enabling two people to drive the boat at the same time. BBMI incorporate many American components in their yachts and the power of the Labourcraft 2005 is formidable with propulsion from twin 900hp Bushmaster drive units providing fluctuating top speeds and - with exhaust outlets above the waterline - deafening noise levels. Indeed, this preference for US technology, design and production practices led BBMI to relocate a large part of its manufacturing base and workforce in the Middle East without consulting any of the company’s 56 million shareholders; a move that has severely shaken consumer trust. Power, however, is redundant

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