Earls Court boat show rises once more


We speak to the team behind December's new, revitalised Earls Court Boat Show
In a move that will be welcomed by some and loathed by others, Earls Court Boat Show is to rise like a phoenix from the ashes this coming December. This is no idle threat. The familiar halls of Earls Court 1 and 2 are booked for 1-9 December, filling a slot vacated by the Royal Smithfield show, and the new show already has significant backing from leading spirits brand Whyte & Mackay. In short this looks set to happen. Traditionally the boat shows in the UK are owned and staged by National Boat Shows, a subsiduary of the British Marine Federation (BMF) who run shows at London and Southampton and in the past have put on the Marine Equipment Trade Show. At present NBS are some way down the road with looking at setting up a new show in Liverpool. The rejuvenated Earl Court event will be the first major boat show in the UK to be run independent of the main industry body. The idea for the new show was formulated by James Brooke (right), a former Royal Marine who has since spent his career in the marine industry as a crew on the Lymington Lifeboat and as a RYA Yachtmaster Instructor and John Vincent (below right), the financial and marketing weight of the duo. A lifelong sailor Vincent started his career at Procter and Gamble, and then spent seven years at Bain and Company the strategy and business consulting firm. He left Bain to create the ‘good fast food’ chain Leon with his co-founder Henry Dimbleby. Since 2003, he has been with the £600 million Glasgow-based Whyte & Mackay spirits group where he is an Executive Director in charge of marketing. Aside from the Whyte & MacKay whisky brand, the group also own Dalmore, the most expensive whisky in

VISITORS