Boss launch sailing watch coincide with their role as official timing partner to Aberdeen Asset Management Cowes Week

Monday July 4th 2011, Author: James Boyd, Location: United Kingdom

Boss Watches has launched its Official Cowes Week watch ‘The Regatta’, to mark their role as official timing partner to Aberdeen Asset Management Cowes Week.

The new ‘Regatta’ is the first timepiece in the collection that has been designed specifically for sailing. The watch features a Swiss technology race ‐ timing chronograph movement that has functions such as a countdown, enabling the skipper to keep track of time in the approach to the race thanks to an audible signal sounding every minute.

The strap is made from silicon rubber and offers the wearer comfort and durability. The case has been designed in high grade stainless steel that is durable yet stylish. The timepiece also features a date display at 4 o’clock. Key to any sailing watch, this piece is water resistant to 10ATM.

“We are delighted to be associated with this years Aberdeen Asset Management Cowes Week and see this as a fantastic platform to showcase our brand and products. We have a long history of being involved with the sailing world and are pleased to be able to support such a historical event,” said Steve Brydon, Sales Director of MGS Distribution.

Sailing is a familiar territory for Boss Watches, having been involved with the sport since 2003, through the sponsorship of solo sailor Alex Thomson.

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